Finding and selling High Ticket Items these days cannot get any easier. Thanks to online marketing, it is much easier to find people who might be interested in buying your products. This guide will show you how to sell High Ticket Items and have success.
Choosing a High Ticket Item
Now you might either already have a product or planning to get one. Now there are two types of products you can sell, and they are either physical or digital goods. Its easier to sell digital products online and has a much less startup cost. But whatever your product is, make sure it is something that is someone might purchase, while making your profit.
Get Your Sales Funnel Ready
You have your product or service ready. Now its time to get it out there. Start by building an online sales funnel. A good choice would be Kartra, which is a great all-in-one business automation tool. You can create your sales funnel by choosing from a variety of templates from Kartra and then automate the whole process.
Sending Traffic To Your Sales Funnel
Now there are lots of ways to get people to visit your sales funnel or landing page online. There are two primary methods and they are paid and free methods, the rest fall under either of these two.
Free Method
Even though free methods don’t cost you anything, but they do cost valuable time. Following the free method of getting visitors to your funnel landing page would also eventually work out in the long run. I would suggest going for the free method if you have lots of time to spare or lack money since it takes up a lot of time and effort. The free methods are:
Blogging: Get visitors to engage with your products through blogging. Blogging about your products and services would inform your website, visitors or potential buyers about your service and it would more likely result in a sale.
Search Engine Optimization: SEO can play a vital role in getting the right traffic to make that targeted sale. Though it takes a while to work, if your funnel pages are SEO optimized, you can easily get lots of visitors to your landing page and convert them into sales.
Social Media Networking: You can connect with people on social media sites such as Facebook, Instagram, and Twitter to let them know about your products and services. Post in groups or pages in your niche and connect to your potential customer base!
Paid Method
Paid methods can get pretty expensive if you don’t know what you are doing. That’s why are two ways of getting traffic through the paid method. Either hire an expert digital marketer or do it yourself. Now you can take the time to learn the expert methods of generating traffic online to get those high ticket sales, but that would cost additional time and resources. Remember that paid methods get results almost ten times faster than free methods. Here are some of the paid methods of getting quick visitors to your landing page.
Using Paid Ads: Paid ads could be a good way to get visitors to your landing pages. You can put up sponsored ads on Google and Facebook for PPC campaigns and get tons of visitors to your landing page, for a price that is.
Using Video Ads: Gone are the days of television ads, as most businesses get better response to online video advertising. A good platform would be Youtube for sponsored ads. You can sponsor ads for your products on youtube videos and people who would be interested would click through to your landing page. This way you can also generate more sales and raise brand awareness.
Hire Experts: Now hiring someone might get you to worry about the costs at first. Would you pay them a monthly wage? Or an hourly wage? There are so many things to consider. But there’s a way where you can hire experts for cheap without worrying about the costs. Online freelancing marketplaces like UpWork or Fiverr are quite popular places for hiring freelance experts on almost all aspects of the internet or anything really, especially online marketing. Hire a digital marketer or a lead generation expert to get you more sales for your landing pages. You can choose to pay them hourly, or on a project basis. Make sure to check for reviews before hiring an expert and choose the ones with the most positive and top reviews.
Selling High Ticket Items Through Email Marketing
Email marketing is an essential criterion to fill since it builds trust with your customers and can also help generate more sales from the same customer. Now, what do you need to have for a successful email marketing campaign? Well, there are a few things to consider first:
- Collecting emails
- Your ideal customer base
- Your products or services
- Newsletters
When you have visitors coming to your landing page, you have to make sure that there is an email opt-in setup. That way when visitors even choose not to buy anything, you can always collect their emails to send them valuable emails about your product in the future and make that High Ticket Sale. Having an ideal customer base is also essential, understanding who is buying your products or services would help you cater to them even better while making you more money.
Are you selling a single product or multiple? Then a good way would be to set up multiple landing pages for different services. Keep a primary sales funnel to focus traffic into.
Having a newsletter service is also important to an online funnel campaign. If you use Kartra, you can set up an autoresponder to send weekly emails to your email list and converting those customers. You can also set it up so whenever you publish a new blog, it automatically sends an email to your subscribers and informs them.
Final Thoughts
Though some may say that it is competitive to sell High Tickets Items these days, I say nay. If you know the right methods and strategies, no one can stop you from getting your first sale on a High Ticket Item. Follow the steps mentioned here, do your own bit of research and you are very likely to get success in selling your High Ticket Products.